The Mind Games Politicians Use To Win Votes


Politicians do seem to give off a slimy feel.
Everything about them is polished and tailored to try to get my vote. It’s kind of gross.
And yet, I still vote for them. From the way they look, the way they sound,
to the words they choose. Politicians and their staffs carefully craft their speeches
and appearance to invoke emotion in their constituents. Emotion plays a huge role in
who we will vote for. A study published in the journal Psychological
Review found that often, our moral judgements aren’t the result of reasoning but of quick,
automatic, intuitive feelings. And politicians can use this to their advantage. They often
get your vote by evoking some strong emotion in you. Emotion tends to call people to action
more than reasoning, and unfortunately, the emotions political candidates often invoke
are anxiety or fear. A study published in the journal Political
Psychology, found that anxiety tends to influence our political views, especially towards certain
groups. For example, anxiety may make some people remember negative experiences with
immigrants making them more likely to vote for a candidate who advocates tighter immigration
policies. Plus, anxiety causes people to see ambiguous information in a more negative and
threatening light. And by invoking fear, politicians can rally people around specific causes and
create stronger allegiances with those we consider like us. Even more than what politicians say, is how
they say it. They might change the way they talk. A study published in PLOS One found
a deeper voice correlates with the idea that the politician is stronger, more competent,
and older. But deeper voices only benefit politicians in specific instances. For example,
a study published in the journal Political Psychology looked at the 2012 U.S House elections,
and found if a politician’s voice was deeper and their opponent was a female, they were
less likely to win; especially if they were male. The researchers think that a lower voice
might seem too aggressive, in that case. But it’s not just the language politicians
use, and the pitch of their voice, it’s their body language too. Politicians need
to project an image of calmness and surety. They use “positive body language” like
keeping gestures below shoulder level and steadying their hands. According to Don Khoury,
a nonverbal communication consultant: if politicians sway or fidget too much, this gives off vibes
of arrogance, insincerity, or low confidence, which turns off voters. Some researchers even
believe they can predict election results on body language alone. And looks do go a long way. A study published
in the journal Science found that voters often judge the character of a political candidate
based entirely on their visual appearance, which can have huge impacts on elections.
So politicians try to appear as attractive as possible, especially if they’re a woman,
because studies show that not only do people prefer better looking politicians, they actually
get more media coverage. And a study published in the journal Social Cognitive and Affective
Neuroscience found that a negatively received image, like if they appeared threatening,
was far more detrimental to their campaign than being attractive was helpful. So much of what we feel about politicians
and politics is so… subconscious. Your feelings are decided before you even know it. But maybe
once we start to become more aware of political tactics, we can use our cool reasoning instead
of our fiery emotions to pick the next president.

Author Since: Mar 11, 2019

  1. I don't vote off emotions, that's just stupid. People who know politicians do this, often don't follow through and if you know this and still vote for them over emotions, shame on you for make a not so educated vote.

  2. there all a bunch of empty suites working for the higher ups. we think voting makes a difference but your still choosing from the same jar. Left wing, Right wing, both are just two sides of the same bird. Either way were going to get screwed over anyways. UNLESS… we take REAL ACTION!! otherwise were just going to keep getting played.

  3. All these comments for Bernie. People hear "free shit" and lose their ability to make sensible decisions. Enjoy your president that ruins the economy, and forces businesses to relocate overseas, all before dying half-way through his first term.

  4. None of this applies to Bernie Sanders, who says a bunch of candid and anti-establishment truth while looking like an unkempt old Brooklyn Jew.

  5. So a lot of people vote on liking the politicians because of their image, voice and stuff instead of their policies? Dear Americans, Please do not be stupid and vote someone in who is stupid, because he/she/it will fuck up the world, not just your country.

  6. Im not scared of illegal immigrants i just dont want them here until they become legal it is logical if you can fit it into correct format:/
    Republicans aren't the only ones to employ scare tactics democrats do that for gun control

  7. I don't trust the election system in the US. The election system is control by the politicians and parties, they just negotiate the results to stay in power.

  8. people vote democrat because they believe bigg government works when in reality it doesn't work just look at all the major white country's.. even most of Europe is debt all over 50% to there GDP .

    republicans voters , just don't believe in big government it's pretty simple

    raise import taxes so America can compete in the market instead of using Slave labor .. we don't need people making our cell phones ,tvs .. I'm pretty sure we can make all that shit etc..

    2: force these giant corporations to give end of year bonus to all employees… so 8 billion in profit = 4 billion divided among all the employees

    We just need to give Americans more money , my theory is these corporations have bended the rules for there personal gain for years and years … it really sucks to force people who make 1-2 billion in profit a year to give half of it back to there employees . this seems kinda crazy but in the long run the rich will still get richer just at a slower pace

    vote trump

  9. We need to stop letting lawyers and businessmen run for president and start electing economists and scientists. Then we can stop fighting over shit like "issues" and go straight towards advancement and innovation. We should be following the people with the smartest minds, not the ones that can toot their horn shout slogans the loudest.

    And don't reply about libtards or backwards conservatives. If you fall for libs vs cons, then you're already playing into their hands.

  10. Really I never pay attention to little things on that I focus on there ethics and ideals , your incompetent if you pay attention to simple things like movements , height , etc.

  11. Trump is actually pro labor with his front door immagration policy. Could Bernie convince Donald that raising minimum wage to fifteen would increase the level of disposable income groups into double dollars downloading apps, buying that new electric bicycle. Now that young worker might be saving cash for a new newer-used car instead of some ratty ride. Maybe spring break is the budget now. Booking a flight. The skim board shops open. this one. how much? k. im skim boarding now i guess. the skim boarding videos i watched. i ll like just see about run stepping on it right. the best seem only to need single jump step down into the water.

  12. DONALD TRUMP FOR PRESIDENT!!!!
    That video is the reason I like and support Trump so much, he could not give less of a crap about all those polished speeches and political correctness bs. He is a straight talker and a doer who had achieved so much more that any politician and I trust him to do the same for our country.
    #MakeAmericaGreatAgain #Trump2016 #TrumpTrain

  13. You have to vote for your dishonest, self-serving, corporate lacky or the wrong dishonest, self-serving, corporate lacky might get into power…..there seems to be something intrinsically wrong with that statement, I'll get back to you on it.

  14. I first filter out politicians based on their party. Republicans, being the party of puppets, can be assumed to do nothing for the average voter (except in "hot button" issues) – something proven out over the last 15 years. This then allows me to focus on those candidates that may actually care about the voters – Dems and Independents. Bernie 2016.

  15. donald Trump the chumpyest bump that ever stumped the american freedoms.vote for any one BUT donald trump the chumpyest bump that ever stumped the american freedoms

  16. Terrible excuses for voting on Obama.
    (disclaimer I've never voted for any president because like most elections none of the candidates were qualified)

  17. should do a study on Sillyporeans (Silly Singaporeans). 70% of them voted for the PAP because LKY's son decided to invoke his spirit.

  18. Anyone voting for Trump really can't see how hard they're being played. My favorite term Trump uses is "silent majority." That's complete horse shit because he's enforcing an opinion people have already had and shared for decades. It's just a ploy to band people together and make them feel special. Y'all are getting played like rats.

  19. He is an old man that is always shouting and waving his hands around, I don't think I have seen one good picture of him to date. BUT. He is going to help us care for each other. #feelthebern

  20. Donald Trump scares people. Stupid people are scared of him because they think the big mean immigrant's are going to kill them. And then you have the people with any semblance of a brain that are terrified of Trump becoming president and killing everyone.

  21. Ancient times:Uncentralized but highly cooperative groups of 150 people.
    Modern times:Centralized countries with people who just spend most of their time in the house.

  22. ɷɷɷ Heeey Friendss I Have F0unddddd W0rikingggg Online Hacck visittttt : – http://twitter.com/BrindaQuinlan/status/762031460026978304?p=p

  23. if politicians are trying to be as attractive as possible, why does Donald trump look like annoying orange with a wig???

  24. Yeah I was ok with Obama care till he lied and said I wouldn't lose my health care I did and now I can't work do to me not being able to afford the cost of getting my tumor removed

  25. People are sheep. But people who just agree with people who say that people are sheep without thinking for themselves, are, in fact, also sheep. But then, if you think about it… People who disagree with people who agree with people who say that people are sheep without thinking for themselves, are, in fact, sheep, too. But doesn't that imply that people who agree with people who disagree with people who agree with people who say that people are sheep without thinking for themselves, are actually just as much sheep? Am I a sheep?

  26. Politicians always judge voters or lure people to vote yes or no towards props and buy their way towards success and fail to take action for the community like Tony Thurman for example he failed to make schools safer. Politicians always look for an excuse or reason. The community takes more action than politics in an office. Trump is also one of those people who don't stand for America's rights. Politicians don't stand for anything and say you're entitled to nothing. It takes a whole communities and soldiers to change the country.

  27. No wonder we're all doomed if people are really that shallow and lazy when making just about the only political decision we have. Obviously, the fact that there's often not much difference between the candidates is a big problem too- I really feel like a lot of it is just to give us the illusion of having an impact.. I'm just disturbed by how many people base their decision making on such trivial first impressions over anything of actual substance. But clearly it works on some people because politics has become so much about scandal and media coverage than actually informing people. How much coverage is even about their policies, as opposed to some trivial thing they did or said?

  28. Trump, Bernie and Hilary all use these tactics and the sad thing is it’s obvious. Get these politicians out of here, it’s not about racism, it’s not about war, it’s not about sexism, drugs, media or even “fake news” it’s about rallying specific groups of people and rallying them against each other. We didn’t think much about all these different situations before the politicians (Abortion, border control, drugs, etc) and we wont be thinking about them long after. Every human being has a right to their own world view, as long as it does not cause issue, it should not be politicized

  29. That's hella true politicians corner one another then attack one another at there weakest the is not good government

  30. Elections is won by how stupid the voters are. Most in any country are the losers. The election is won based on mainly the votes from this super majority of stupider people. This is the problem with democracy. Most people in any country are not wiser than the wisest. So the election is decided by the votes mainly from this less intelligent people.

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